Out TODAY – 14th August 2026 – this new single from the Kent-based singer-songwriter is one of those tracks that sneaks up on you.
It opens gentle, almost hesitant, and builds into something that feels genuinely brave, because that’s exactly what it’s about. Lily Madison has talked about the song coming from a very real moment of finally working up the nerve to tell someone how she felt, without any idea whether it would go well or blow up in her face. That’s the energy running through the whole thing, and it’s what makes it hit so hard.
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Sonic influences here are all over the place in the best way, The Sundays, The Cranberries, Fleetwood Mac, that whole world of 90s soft rock that somehow always feels timeless. Madison has said she went deep into The Sundays’ chord work while writing this, trying to figure out exactly what made that sound so magic, and you can hear that care in every part of the track. Guitars, bass, drums, a little tambourine, nothing overdone, just enough to let the song breathe.
What really gets me about ‘This Is It’ is the title itself. It’s not just a lyric, it’s the whole emotional gamble of the song wrapped into two words, because “this is it” can mean everything working out perfectly, or it can mean the end of something. Madison sits in that uncertainty instead of resolving it too neatly, and it makes the song feel so much more honest than a lot of what’s out there right now.
Madison’s whole thing is being real, being vulnerable, letting people connect to her music in their own way, and coming out of a local gig scene that clearly shaped her sound and her confidence. You can feel all of that in this single. It’s melancholy but hopeful, personal but relatable, and honestly a really exciting sign of what’s still to come, especially with a full EP from Madison on the way in the next few months.
If ‘This Is It’ is anything to go by, that EP is going to be one to watch. Get familiar with Lily Madison now.
‘This Is It’ is out 14th August 2026.
