There’s a cinematic urgency to Jairic’s work, a sense that every beat, lyric, and visual frame has been meticulously sculpted. On his latest single, “Stick Figaro,” the Detroit-born, Cannes-based artist delivers a track that bristles with ferocity while maintaining a cinematic polish, staking his claim as a singular voice in contemporary hip-hop.
The production immediately grabs you, thrashing trap drums and hard-hitting instrumentals propel the track forward with relentless momentum. Jairic’s delivery is equally commanding: a blend of swagger, grit, and sharp-witted lyricism that reflects both the chaos of nightlife and the reflective pauses beneath it. A melodic bridge tempers the aggression just enough to reveal moments of introspection, creating a tension that feels both deliberate and alive.
The accompanying music video, directed by Bastien Leblanc, amplifies the song’s intensity. Flickering, glitch-infused visuals follow Jairic through nocturnal cityscapes, turning mundane streets and nightlife into a kaleidoscopic reflection of the track’s energy. It’s modern, urgent, and cinematic, a perfect match for the music itself.
What sets Jairic apart is the interplay between his self-contained artistry and his genre-defying sensibilities. Drawing from the underground grit of Detroit hip-hop, the theatricality of classic funk and 60s rock, and the sophistication of film scores, he constructs tracks that are both confrontational and thoughtful. “Stick Figaro” is more than a single; it’s a statement of intent, signaling an artist who thrives at the intersection of music, film, and performance.
For fans of Eminem, Machine Gun Kelly, and Macklemore, Jairic offers an experience that’s simultaneously high-octane and intellectually compelling, a reminder that hip-hop can be as cinematic as it is visceral.
