In this digital age, we are surrounded by screens everywhere. Whether it be your laptop, mobile phone, tablet, TV or desktop monitor, you will find a screen in almost every device. Therefore, it is not surprising that many of our events also feature digital displays. But do you know why digital displays are so important at events? In this post we will discuss why digital displays are so important for event planners and how they can help improve your event.
1. To Help Your Attendees Navigate the Event
One of the most critical reasons to have a digital display at an event is to help your attendees navigate your venue more easily. Because your attendees will most likely be walking around during different parts of the event, they may need help finding their way around the venue. A digital display can help you make wayfinding more effective by listing the event’s different rooms, speakers, and other features. In addition to the displays, you will also need advertising flags especially for a large event. These will help your attendees navigate the event and can also make it much easier for them to enjoy the event without feeling like they’re getting lost. It will also make it easier for your guests to find where they need to go, such as the restroom, food stations, and other important items or areas at the event.
2. To Display Your Social Walls Real-Time
Another reason digital displays are so important for events is that you can display your social walls in real time. Social walls are basically large screens where you can display content such as pictures, videos, and text messages that you’ve received on social media. Many event planners display their social media feeds on large digital screens at the event. This makes it easy for attendees to see what is happening at the event while checking their social media feeds. People love to share pictures and videos of events that they attend. This can increase your event’s popularity; therefore, displaying your social walls in real time can help make your event a success.
3. To Share Your Schedules More Easily
With the screens, you also get to share your schedules more easily. This can help your attendees find the times of different speakers or events more easily. You can also send out information to prospects not physically attending your event. It boosts attendance and interest even if your attendees live worldwide. Using the displays can be especially helpful if you are hosting a virtual event that is open to people from all over the globe. In such a case, you should ensure that it is available in different languages for enhanced accessibility.
4. to Show off Sponsor Information
Sponsors are an important part of any event. They not only help to fund your event, but they also provide additional publicity for your event and are often essential to your event’s success. Many event planners have their sponsors’ logos, company information, and website links displayed on their digital displays throughout the event. This makes it easier for attendees to find and recognize the event’s sponsors. You can even display the sponsors’ logos or information in different languages if you are hosting an event that is open to people from different countries. Sponsors appreciate being recognized, which is an excellent way to show gratitude to these important people and companies. Digital displays provide a great way to easily share sponsors’ logos and information. This can help to make your event even more successful.
5. To Easily Convey Alerts, News, and Announcements
How do you intend to convey alerts, news, and announcements? The digital displays are a great way to ensure all your attendees are kept up-to-date on important information related to the event. It helps avoid confusion and ensure that your attendees understand what is happening at the event. If you need to make or change announcements, your attendees will know about them quickly. Even better, you can allow your attendees to write their questions on your digital display to ask them anonymously if they have any concerns. This way, it is easier to respond to their questions.
Conclusion
The world of event management is changing rapidly. With the advent of new technologies, event managers can now reach out to their audiences in newer ways. Whether you’re planning a private conference for 100 guests or a public trade show that welcomes thousands of attendees worldwide, digital displays can make your event more engaging, interactive, and memorable.
